About Me
I transform complexity into clarity, crafting digital experiences that drive innovation and impact. Whether reimagining patient care, optimizing enterprise products, or scaling new solutions, I help businesses design with intent, where research fuels strategy, strategy guides execution, and execution delivers results.
From conducting in-depth research and mapping patient journeys to leading collaborative workshops and untangling messy data, I connect the dots between insights and execution. Great design isn't just about aesthetics, it's about clarity, efficiency, and impact. It should move the needle, not just look good in a deck.
I spend my days optimizing digital ecosystems and my free time navigating natural ones. Whether imagining a product experience, mountain biking technical backcountry trails, or road-tripping across North America, I find energy in exploring, adapting, and solving challenges in both digital and natural landscapes.